User Experience Matters: Airbus A380 edition

The New York Times provides an illustration of why economic models that fail to give adequate weight to user experience often end badly (and expensively), in this article about the Airbus A380.

Are you paying attention, Clayton Christensen?

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.