Social networking for brand-whores, looks like “social networking for brand-whores”:

Clever idea, but it makes me feel icky.

Just for fun, I decided to search the Yub member profiles for people that live withing 20 miles of me. I found 16 people I plan on avoiding if I ever see them at a cocktail party. Though a big portion of them seem like plants since they all seem to have the same handfull of Yub-friends down in Newport Beach, CA.

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